Headquartered in New York City, and with offices and partners in all major U.S. media markets, The Henson Group, Inc. (THG) has built a leading Media & Entertainment practice specifically aimed at serving the IT needs of publishing, broadcast, radio, and and online media. We connect a deep global knowledge of the industry with innovative solutions and outsourcing capabilities to help Media & Entertainment companies move to a higher level of performance.
Being based in Manhattan has enabled THG to recruit a team of IT engineers with extensive media and entertainment industry experience. Collectively accounting for thousands of hours of IT project experience, these consultants design and deploy highly customized IT solutions for clients as members of THG’s dedicated Telecommunications Practice.
THG’s APPROACH
The media industry encompasses a broad cross-section of enterprises, with sectors that are among the most competitive in the business world. Technology plays a pivotal role for a media company's ability to grab and hold market share, tap into new audiences, create operational efficiencies, and significantly reduce costs.
Whether the client is a major network or global financial news conglomerate, top industry players turn to THG to equip themselves with the competitive edge that only the latest technology can provide.
THG offers the industry-specific design and deployment expertise, drawn from the thousands of project hours performed by its consultants, and invaluable in providing the highest level of customization. This usually means the difference between delivering an adequate solution and adding a powerful weapon to the IT arsenal of a client locked in a pitched battle with a rival outlet.
THG’S SERVICES
Consultants in THG's Media & Entertainment Practice apply innovative Microsoft technologies and strategic thinking that solve many relevant operational issues that affect our clients every day.
Solutions THG implements include the following:
Automation
A significant segment of companies in all media and entertainment sectors are saddled with antiquated, disjointed technology dependent on some level of manual processing or data entry. Therefore, THG crafts custom solutions that integrate disparate systems and streamline processes. By driving efficiency with networks and data mining applications, THG is providing clients more competitive advantages than traditional manual processes ever could achieve.
Publishing Support Services Applications
THG assists in implementing systems that store text-multiple languages. From this system, publishers can pre-populate books based on a template. Additionally, editorial tasks can be tracked and editions of book can be created in a digital format. From a central system, publishers can also send final copies of product to print via the internet enabling a faster time to market.
Broadcast, Radio, Audio, Video, and Online Media Applications
THG assists broadcast companies by deploying solutions that assist in the acquisition of content from agencies, while automatically scheduling this commercial on on-air scheduling systems located on various platforms. Furthermore, digital inventory and asset management is another key area THG assists broadcasters.
Deploying Windows Media Server
THG assists broadcast companies in deploying audio and video through the internet. This allows for fast streaming experiences, as well as full advertising support and the capability to automatically program and seamlessly update digital media content on the fly.
Implementing Digital Rights Management (DRM) solutions
THG assists clients in configuring media that needs to be protected from unauthorized viewing or copying. THG’s solutions also enable secure content distribution for either live or on-demand streamed content |